Kaplan and SCORE! Release SCORE! Mountain Challenge Workbook Series and Interactive Companion
Designed for the Multimedia, Multitasking Generation,
Series Will Help Students in K-6 Make Academic Progress,
Ward off “Summer Slide”
New York, New York, April 25, 2007 The SCORE! Mountain Challenge Workbook Series, unveiled today, is an educational line designed to engage and entertain students in grades K-6. The series, by Kaplan Publishing and available this May, combines SCORE!'s motivating approach to learning with Kaplan's proven teaching techniques.
Using a dynamic online companion (www.scoremountain.com) to capture students' attention, the series provides students with practice in math and reading, and teaches them how to set and achieve academic goals. This combination produces steady academic progress and makes a positive impact on students' lifelong approach to learning.
The series will be out this May just in time to help children, parents and educators combat the skill loss that students typically experience over the summer months. Studies* have shown that children who do not stay academically engaged over the long break experience significant learning loss known as the “summer slide.” This regression is exacerbated by the way this generation normally consumes media intermittently, and with partial attention.
To compete with pools, parties and play dates in the summer, and tech toys, instant messaging and video games year round, Kaplan and SCORE! focused on making all the elements of the series fun and engaging. The workbooks complement the lifestyle and learning habits of today's students by offering interactive, bite-sized, reward-driven exercises that improve academic skills. The books and their companion site promote active achievement with a mountain theme.
SCORE!, a leading provider of after-school learning programs, is a division of Kaplan, a premier educational services company.
ldquo;We've really tried to hit the sweet spot between fun learning and serious academic support with the SCORE! Mountain Challenge Workbook Series,rdquo; said Maureen McMahon, vice president and publisher of Kaplan Publishing. ldquo;As student needs and habits have evolved over the years, we've paid close attention and always focused on giving them tools to help them learn in the way that suits them best,rdquo; she continued.
ldquo;The SCORE! Mountain Challenge Series is designed to help teach students how to set and attain academic goals. Using the series, students practice their skills, while also developing confidence in their abilities,rdquo; said Beth Hollenberg, executive vice president of SCORE! ldquo;Together, the workbooks and online companion offer a valuable set of resources for parents who are interested in helping their children improve their skills and making that a fun experience. This combination of academic practice and confidence building gives students an advantage.rdquo;
Written by teachers and reviewed by educational experts in math and language arts, the SCORE! Mountain Challenge series includes 12 workbooks: Math K/1-6th Grade, Language Arts, K/1-6th Grade, as well as a dynamic Web site: www.scoremountain.com. The math component meets educational standards set forth by the National Council of Teachers of Mathematics, and the language arts books adhere to National Council of Teachers of English standards. The series costs $10.95 per title. It is appropriate for students who need to catch up, keep up or get ahead.
The SCORE! Mountain Challenge books can easily travel anywhere with students from car trips, to the backyard, enabling them to learn wherever they are. The workbooks and Web site use base camps and an encouraging mountain climbing study partner to help track academic progress along the way. These features reward students' efforts and help students (and parents) know where they are on their trip up the mountain. Students who complete the entire workbook and online program receive a certificate of achievement.
Additional Information on the SCORE! Mountain Challenge Series
Each workbook includes:
- Six theme-related sessions full of questions, fun activities, practice quizzes, and a trip up the SCORE! Mountain.
- Challenge exercises designed to promote critical thinking skills.
- Special sessions on Math or Writing in Our Lives, providing more practical ways to apply learning.
- Friendly and helpful hints that guide students toward right answers.
- Access to the interactive online companion with quizzes tied to each session in the book, providing students even more opportunities for learning success.
About Kaplan Test Prep and Admissions
Kaplan Test Prep and Admissions (www.kaptest.com), a division of Kaplan, Inc., is a premier provider of educational and career services for individuals, schools and businesses. Established in 1938, Kaplan is the world leader in the test prep industry. With 4,000 classroom locations worldwide, a comprehensive menu of online offerings and a complete array of books and software, Kaplan offers preparation for more than 80 standardized tests, including entrance exams for secondary school, college and graduate school, as well as English language and professional licensing exams. Kaplan also provides private tutoring and college and graduate admissions consulting services, as well as after school tutoring through its SCORE! centers. Additionally, the division's K12 Learning Services unit is a leading nationwide provider of a broad range of academic intervention and support programs for school districts.
About SCORE!
SCORE! Educational Centers, Inc., a division of Kaplan, is a leading provider of after-school learning programs for children in grades pre-K through 10. With the goal of helping children reach their academic potential in math, reading, spelling, writing, and more, SCORE!'s program includes personal coaching, positive reinforcement and a customized curriculum that adapts to each child's pace and learning needs. SCORE! serves nearly 80,000 students annually in more than 160 centers located in 11 states across the country. Kaplan is a wholly owned subsidiary of The Washington Post Company (NYSE: WPO). For further information, please visit www.escore.com or call 1-800-49-SCORE.
About Kaplan Publishing
Kaplan Publishing is one of the nation's leading education, career and business publishers. Kaplan Publishing, with offices in New York and Chicago, produces more than 150 books a year on test preparation, admissions, academic and professional development, general business, management, sales, marketing, real estate, finance and investing. Kaplan Publishing is a unit of Kaplan, Inc., a subsidiary of The Washington Post Company (NYSE: WPO). For more information, please visit www.kaplanpublishing.com.
*A recent University of Missouri study estimates that summer loss for all students equals about one month on a grade-level equivalent scale. Some research that highlights that the learning loss over the summer is even greater in math.




